[October 22, 2026] LOTTE rent-a-car, LOTTE rental's No. 1 brand in Korea, announced that it has added the Hyundai Genesis GV80 Hybrid to the eligible models for its MyCar Free Return Premium product.
MyCar Free Return Premium is a new-car long-term rental product for individual customers who want to drive imported or premium vehicles while reducing the burden of early termination fees. LOTTE rent-a-car launched the product in October last year and added the GV70 to the eligible models in June this year. With the addition of the GV80 Hybrid, customers can now choose from a total of eight models: the Genesis G80, GV70, GV80 and GV80 Hybrid; the BMW X3, X5 and 5 Series; and the Mercedes-Benz E-Class.
The product is based on a 48-month contract. Customers who return the vehicle after month 24 are exempt from early termination fees. The annual mileage limit is 20,000 km. After two years, customers can return the vehicle without burden or switch to another car. Previously, early termination fees for high-priced vehicles were a significant burden.
Rental fees are adjusted according to the contract year. Taking the base rental fee as 100%, the fee is 105% in years 1–2, 100% in year 3 and 90% in year 4. In other words, customers pay 10% less than the base fee in the final year of the contract, so the fee decreases as the contract progresses.
The GV80 Hybrid, launched on the 6th, is the first hybrid model from the Genesis brand. LOTTE rent-a-car promptly included it among the eligible models for MyCar Free Return Premium in step with the new car's release.
LOTTE rent-a-car MyCar is a new-car long-term rental brand that rents new vehicles to individuals and sole proprietors and provides vehicle management and maintenance services. All products include an on-site maintenance service that provides one free engine oil change per year. MyCar customers can also use membership services, which are divided into Standard, Premium and Prestige tiers.
A LOTTE rent-a-car representative stated, "Many customers have hesitated to sign contracts for high-priced vehicles because of the heavy burden of early termination fees. Since the car can be returned without a fee after two years, customers can now drive the car they want with less worry, including the newly released GV80 Hybrid." <End> | 